Sport
What the 2026 World Cup Expansion Really Means for African Football
Nine African places at a 48-team World Cup sounded like a gift. The reality is more complicated — and more lucrative — than the…
Section
Sport
Scores, athletes and the business of the game.
Sport
Sport
She Cranes: How Netball Became Uganda’s Quiet Sporting Powerhouse
No packed stadiums, no giant sponsorships — just a team that keeps beating the world's best and carrying a nation's flag with it.
Business
Why Young African Footballers Are Becoming Global Assets Before They Turn 20
European clubs now scout African teenagers the way venture capitalists scout startups — early, systematically and with ruthless return calculations.
Sport
The Science Behind East Africa’s Continuing Marathon Dominance
Altitude, culture and a new generation of sports science are keeping the region's runners ahead of the world.
Business
The Rise of Lamine Yamal and the New Economics of Football Superstars
A teenage winger became a global commercial property before his eighteenth birthday. The machinery behind that rise is the real story.
Sport
The Return of Big Fight Night: Kampala’s Boxing Revival is Packing Arenas Again
A new generation of fighters, sold-out club nights and a broadcast deal — Ugandan boxing is climbing off the canvas.
Sport
Uganda’s Distance Runners are Owning the Podium — and Building an Industry
From Kapchorwa's high-altitude trails to world championship gold, Ugandan athletics has become a conveyor belt of champions — and a growing economy.